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Angelspot Kidz Ecommerce Website Re-Design Case Study

ECOMMERCE WEBSITE REDESIGN

client

ANGELSPOT KIDZ N MUMZ ONLINE STORE

launch

24 July, 2018 at 1:00 am

services

Ecommerce Website Re-Design

Competitive Analysis
Clean Website Codes
Front End Website Development
Bespoke UI Design
Mobile Responsive Web Development
Content Management System - CMS
Blog Creation and Integration
Product Gallery Integration on the website
Graphic Design
Online Payment Integration
Functional Payment Gateways Integration and Setup
Working Website Contact Form
Digital Marketing
Search Engine Optimization - SEO
Search Engine Marketing - SEM
Email Marketing
Social Media Management
Social Media Marketing
eCommerce
Online Store Development
Digital Marketing Strategy
24/7 Technical Support

website

www.angelspotkidz.com

Ecommerce Website reDesign Project Details

Angels spot kidz and mumz prides itself in providing your kids (ages 0 – 14 years) with top of the class quality baby fashion from the most popular brands and designers from the United Kingdom (UK) to meet your children’s need at competitive prices with convenient shopping and quick delivery to your door step.

The store is located at a mall that generates less physical traffic and this negatively affected the business in terms of product sales and brand visibility. There was a need for a professional and engaging ecommerce website that would help the business generate more sales by attracting actual buying customers on the internet.
This is the primary aim of the business and the admins had to put this idea into a more actionable step by contacting Abule Graphics to ensure they fulfill their set goals.

To learn more, readup the article on How To Choose The Right Website Design Agency.

THE PROBLEM

Angelspot's Challenge

Before contacting Abule Graphics, Angelspot Kidz n Mumz had a functioning website (running for over 3years) which generated little or no traffic and had a very high bounce rate due to the following factors:

The previous website did not present the business as the fastest growing online store in Abuja, Nigeria
The previous website was difficult to manage
The previous website was not responsive (did not adjust when viewed on mobile) and the letters were very small, this altered proper communication of information to website visitors
The previous website loaded slowly on mobile and desktop devices
The previous website had too many broken link
Poor choice of colors and typography which made the website unappealing to visitors
Very high Website Bounce Rate
User engagement and experience on the website was generally poor
Graphic Designs were not professional and looked bad
Call To Actions (CTAs) were not strategically placed on the previous website pages
Too many broken links (links that lead nowhere) on the website pages
Poor structure in terms of Silo and lacked proper website content segmentation

These challenges really altered User engagement and pushed the admin of the business in search for a professional Ecommerce Website Deveveloper to help them achieve all their set goals and increase sales.

HOW WE SOLVED IT

angelspot-ecommerce-website-case-study-Lagos-nigeria.jpg

Are you ready to get a professional website that gets you NOTICED, CHOSEN and REMEMBERED ?

Abule Graphics' Solution

Abule Graphics unleashed their unique voice on the Internet and helped promote their brand and increase product sales in the following ways:

Our representative discussed wth the company representative to get a clear view of all their achievable goals
Our team designed a user-friendly and 100% responsive website and integrated social media platforms particularly Facebook and Instagram to further boost the firms brand awareness and generate more leads
Our team Updated all product listings on the website
Our team made sure the images and codes were compressed and cached for faster loading to improve user experience
We enabled and setup User Registration, signup and account profile sections on the website
We created and integrated a blog section on their website to enable distribution of insightful content through content marketing and social media shares
We Integrated and Setup a WooCommerce Plugin to enable active sales on the website
We Integrated and Setup preferred Payment Gateways on the website

After All these have been done, we boosted their online visibility further in the following ways :

We did a comprehensive analysis of their top competitors
Our team came up with a winning strategy
We uptimized their websites for both Search Engines and Website Visitors with relevant keywords and engaging contents

read tips on how to find and choose the right website design agency

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Testimonials

Clients

We needed to make it easier for online customers to easily order for Design and Print from the comfort of their homes, so we contacted the Abule Graphics team.
Though i wasn't sure how to go about it but they took time to research and clearly explain an effective strategy. SKYDIGITALPRINTS.COM was designed within a few day and i love it.
Catherine Eje(C.E.O, Sky Digital Prints)

I was really convinced at the previous works they've done so i contacted them. They designed LITTYSCENES.COM and it completely blew my mind because it perfectly fits my goals.
I will gladly recommend you guy anyday, anytime. Please keep up the good work.
Chinwengozi Udechuckwu(C.E.O, Littyscenes and En.Gozi Store)

Abule Graphics helped us design obinnamaduabuchi.com which is now the biggest and trusted online training platform in Nigeria and we have been making BIG SALES!
From the Design of our website to promotions. Support is also wonderful. I am happy doing business with you guys.
Obinna Maduabuchi(C.E.O, Obinna Maduabuchi & Co.)

Creativity & Innovation.....
These and more have made Abule Graphics a successful Web Design & Digital Marketing Agency.
I, Nathaniel Odudele (Esq.), am satisfied doing business with you. Highly Recommended!
Nathaniel Odudele (Esq.)(President, African Heritage Foundation Nigeria)

I'm super-impressed with Abule Graphics' designs and after-service in building our fashion website. They are simply the best at what they do and i will definitely recommend them anytime.
Chika Daniel(C.E.O, Chikabonita Fashion)

Awesome Web Design and Digital Marketing service. Amazing team too.
I have recommended Abule Graphics several times and the designers just keep delivering Amazing Websites.
Andrew Sesan(Graphic Designer, Mt. Pleasant Printing Press)

I'ld call myself a proud partner.
Abule Graphics delivers Web Design and Digital Marketing Services like no other company in Lagos.
Sanusi Adewumi(C.E.O, Hsanc Pixel)

Over the years, we have helped and guided many businesses to achieve outstanding results

OUR HAPPY CLIENTS

At Abule Graphics, our websites leverages the best and most reliable international brand service providers for a wide range of critical tasks, including website and Graphic design drafting, image copyright acquisition, website and App code writing, server setup, software utilization, Advertising and Digital Marketing services, and Search Engine Ranking Optimization - SEO.