The look and feel of your website is the most important aspect you should take note of as this is vital area of the user experience and user interface aspects in a website design as it attracts customers and prospects to your website.

It also goes a long way to encourage them to take further steps into making financial transactions.

The first thing I’ll suggest you work on as you begin to strategize website development is its design. This is a major factor that drives and brings about lead conversions to actual sales.

Furthermore, the website design’s role in Digital Marketing is considerably large. So, creating impressive designs greatly contributes to internet marketing, which as a result, drives sales which ultimately generates more revenue and helps you achieve your set goals.

I introduce to you, the best website design tips you should leverage into your website designs to make it highly engaging, user-friendly and highly effective.

The actionable tips I suggest you keep in mind before you begin your website design projects are as follows:

Table of Contents

• Clearly Define Your Website Purpose
• Brief and Precise Website Communication
• Website Font
• Website Colors
• Website Images
• Be your own critique
• Conclusion

Clearly Define Your Website Purpose

Ensure you have a full understanding of the purpose for which the website is being designed. Make sure that it helps solve the needs of the end user(s). I suggest you take out time and find out what your visitors will be looking for – entertainment, communication, or information. You should make the purpose very clear and obvious across all the website pages, this satisfies the specific requirements of your website visitors.

Brief and Precise Website Communication

The method at with you convey the purpose on your website pages is very important. Information should be conveyed only through the proper communication channel(s). The information or content on your website should be clear, precise, legible and easy to understand. Feel free to include a few strategies like organizing the information on the headline and sub-head and then breaking unnecessarily long sentences into bullet points and cleaning out all mess.

Website Font

Ensure the information you convey on the website is readable. The font size you choose to implement is very important. Most times, the use of Calibri, Verdana, Arial fonts that are categorized under the Sans Serif are preferrable. The suitable font size for reading online is 16px.

Website Colors

Another important aspects to consider in website design is colors as this greatly improves user experience. When you mix some contemporary colors, you tend to create a balance and pace to your readers. I suggest you use contrasting colors for the background and text of your website pages as this makes the texts legible. I also suggest you avoid using emotions as they are closely related to vibrant colors.

Website Images

Now, this is another component that plays a very important role in website design. It helps position the brand and as a result, connect you to relevant audiences. It will be very nice to use original pictures or you can purchase a stock photo from relevant websites.

Be your own critique

I suggest you ask some real-time users to test your website design. Observe their movements, capture their attitude and this will help you create a comprehensive questionnaire. Also ask for feedback on what they think.

Conclusion

The points raised above have been incorporated into our design strategy everytime we design and develop client websites. Trust us it has helped Abule Graphics create awesome website designs and amazing user experience that people love.

I’ld ask you follow the above simple steps to create amazingly great website designs just like us.

Are you in need of some help with website designing?

Abule Graphics is here to help you as we offer all kinds of website design and development services.

Abule Graphics is a best web design agency in Abuja. We have catered to clients in Nigeria and abroad with our sophisticated set of solutions that have been customized to meet the needs of the present day technology. We have already served 200+ clients from across the globe and are ranked #1 across all search engines for all keywords within our niche for web design and development services.